Ryan Carruthers

#general - November 08, 2024 at 01:56 AM

Quick Q: What is the general marketers response to leadership asking about LLMs and search and what that means for content strategies of largely inbound driven saas?

#freelance-gigs - September 19, 2024 at 05:22 PM

Does anyone have any recommendations on great digital PR companies/freelancers? Our company is leaning toward releasing more primary research reports and would like help scaling the distribution of them within the nonprofit world.

#general - September 19, 2024 at 05:22 PM

Does anyone have any recommendations on great digital PR companies? Our company is leaning toward releasing more primary research reports and would like help scaling the distribution of them within the nonprofit world.

#general - July 23, 2024 at 11:30 AM

Does anyone know of sass companies with content marketing strategies that aren’t about putting the pedal to the metal for traffic?

Crossbeam comes to mind. But I’m wondering if there are others.

Context:
Our company has a lot of programmatic pages that makes up the bulk of organic conversions. The blog was likely hit by the HCU in ‘23. So we’re deciding to revamp EVERYTHING And focus on sales and enablement content.

#general - May 12, 2024 at 11:23 PM

I don’t see anything on LinkedIn/content communities about the Ops of content:
• how many freelancers?
• what’s automated?
• if we diagrammed out the stages of creating content what would it look like?
• where are the bottle necks?
Does anyone want to talk about the nitty gritty content ops stuff and compare processes?

I manage Instrumentl’s content engine and would love to swap notes. 😊

#general - April 18, 2024 at 04:54 PM

Anyone else notice LinkedIn product review pages? How the heck do they know who uses what software?

#general - April 01, 2024 at 08:36 PM

Thanks @Jasmin Sharp! You don't happen to have a video or something explaining how to set this up?

#general - April 01, 2024 at 07:58 PM

Hey GA4 experts, has anyone been able to create a report that shows all the pages that led to a conversion?

I know hubspot has a linear attribution report that assigns a value to each page that's visited for someone who goes on to convert, but GA4 doesn't have this readily available. Wondering if anyone has cracked this code!

#general - March 14, 2024 at 04:04 PM

Maybe Arch is also like this https://thebrowser.company/

#general - March 13, 2024 at 01:37 PM

Does anyone know any examples of startups killing it with the "media company strategy?" So far, I can think of:
• Convert Kit’s “I am A Creator” Series includes written profiles, video(s) on creators’ stories and tactics, and podcasts.
• Help Scout’s In the Works subdomain with founder stories, podcasts, strategy breakdowns.
• Starter Stories entrepreneur inspo-case studies and mini-docuseries.

#general - December 12, 2023 at 03:07 AM

Anybody an expert on programmatic SEO? I’d love some expert opinions and best practices on how to go about it at our startup.

#local-toronto - April 06, 2023 at 01:14 PM

For those interested!

April 20th, 6:15pm

CRAFT Beer Market Toronto
1 Adelaide St E, Toronto, ON M5C 2V9

#local-toronto - March 23, 2023 at 01:35 PM

We’ve got a meetup scheduled for April 20th! More details to come on location. Currently, I have a tentative booking at OneEleven (on Front street right across from the Rogers centre).

#local-toronto - March 16, 2023 at 07:49 PM

Ontario CMs united ✊

#local-toronto - March 16, 2023 at 07:49 PM

Why am I not in this group?! How can I join?

#local-toronto - March 16, 2023 at 07:43 PM

Anyone interested in doing a Toronto content marketing meetup? I figured since it’s getting sunny/warmer, our social butterflies may be coming out again ☀️

#content-collab - November 15, 2022 at 01:45 PM

Hey all - I’m working on a post for Knotch and we want to understand what growth, demand, and content leaders prioritized in 2022.

If you’d like to feature some thought leadership I’d love to know
• What growth, demang gen, content strategies did you prioritize in 2022?
• What are the biggest challenges you ran into when executing these strategies this past year?
• What are your biggest opportunities for growth in 2023?
To contribute your insights please fill out this short Google form 🙂

#content-collab - October 13, 2022 at 04:22 PM

This is a fake profile. The image is from https://thispersondoesnotexist.com/

#content-collab - October 13, 2022 at 04:22 PM

Hey all - Our team is working on an article for Together on how to ask someone to be your mentor. There’s a lot of super obvious advice out there already, but I’d love to feature some real opinions. So I ask: How would you go about asking someone to be your mentor in a non-weird way?

I’ve posted the question on Terkle but the responses weren’t the best. I’d love to get yours!
P.S. If you’re okay with it, I’d love to attribute the tips in our blog with your name and a link to your LinkedIn and/or website.

#local-toronto - June 16, 2022 at 01:30 PM

Hey all! I’m in Waterloo (just a hop, skip and a jump from TO) 👋 I work for Together Software, an internal employee mentorship platform, and I’m the content team of 1 Happy to connect and let’s get a TO meet up going! 👀

#CJE3XC0H3-announcements - January 05, 2022 at 09:50 PM

The junior content marketers (me) have a lot to get excited about for the future of their careers 🎉

#content-collab - November 09, 2021 at 08:35 PM

Hi! 👋 My site is Together (DR 63) DM for link exchanges 🙂

#content-collab - October 15, 2021 at 05:08 PM

Hi all - I’m the content manager for Together Software, (DR 63) a startup that helps enterprise companies run mentoring programs across their organization.
• I’m looking for sites to guest post on.
• In exchange I can offer links from our DR 63 site.
DM me if interested 🙂

#general - September 17, 2021 at 06:07 PM

This is great thank you! 🙏

#general - September 17, 2021 at 05:07 PM

Hey @Georgiana Laudi 👋 I have a question from your intro video about how Unbounce educated their audience on the value of content. I’m sure it was kind of like category creation early on. How did you talk about those things and get it in front of people? Was it SEO, strong social promotion, ads, etc.? I’m trying to understand how you convince people to care about something they may have not of heard of before 😂

#freelance-gigs - August 30, 2021 at 08:46 PM

This isn't a freelance opportunity but https://www.successfinder.com/ is looking for a bilingual (FR/EN) content marketer. They're a great team that's growing their marketing side of things. DM if you'd like to connect with them 🙂

#content-collab - August 09, 2021 at 11:01 AM

Hey all - I know I'm peppering this channel 😅 I'm looking for opportunities to publish guest posts on HR related sites. In exchange I can provide links from https://www.togetherplatform.com/ DR 61

DM me if you'd like to help and do a guest post/link swap 🙂

#content-collab - August 06, 2021 at 03:30 PM

I've got a guest post ready to be published on a site. Topic is "12 Ideas To Promote Employee Wellbeing In The Workplace" Any takers?

#general - July 13, 2021 at 07:52 PM

This is amazing! Sweet shirt too!

#general - July 13, 2021 at 07:39 PM

My last Q for @Ross Simmonds (I'm so sorry for so many!)

If a content marketer hypothetically had a trip booked for early August to Halifax ✈️ could you be convinced to give him an hour to say thank you and pepper you with even more Qs than you go today? 😅

#general - July 13, 2021 at 07:30 PM

Foundation co has labels that say free content? I can't find the paid content on your site! I love your content strategy tear-downs and would love to see what else you have (even if I have to pay!)

#general - July 13, 2021 at 07:16 PM

It's his own fault for having too much knowledge 🧠 😂

#general - July 13, 2021 at 07:09 PM

A content career type of question for @Ross Simmonds: I've been doing content/SEO for a little over a year and one day I'd like to manage content. I like this field and would like to grow in it. Do you have advice for a newbie content marketer who's hungry to grow but doesn't know how to actively grow his career?

#general - July 13, 2021 at 07:07 PM

When a client wants to branch into a new keyword domain how do you go about strategizing keyword clusters? (I'm talking: how to decide what will be the pillar, the spokes, balancing ToF --> BoF type content, etc. I'm curious how @Ross Simmonds would approach this start.

#general - July 13, 2021 at 07:06 PM

Hey @Ross Simmonds - Social channels bring in very little $ for our enterprise SaaS company (probably because we don't invest in it a lot). As the content marketer, I own our social channels and know they have potential but content redistribution is daunting to get started on. I'm also very busy owning all of our content strategy so social isn't my biggest priority, What's your advice for this kind of scenario?

#CJE3XC0H3-announcements - July 10, 2021 at 12:26 AM

@Ross Simmonds is an absolute legend! I'm already thinking up a million Qs to ask (I apologize in advance I'll try to be reasonable and not hog the mic 😅)

#content-collab - June 30, 2021 at 03:49 PM

Thanks @Shahid Abbasi I'll DM you about this

#content-collab - June 28, 2021 at 12:54 PM

Thanks - is there someone in this group I can connect with?

#content-collab - June 28, 2021 at 12:51 PM

is that a website? @Indrajeet Deshpande

#content-collab - June 28, 2021 at 11:52 AM

Hi folks, anyone excepting guest post on HR blogs? I'm the content manager at Together Software, a SaaS company helping enterprise companies run internal mentorship programs. I'd love to contribute content to HR sites related to:
• Learning and development
• Mentorship and employee engagement/retention
• peer to peer learning

#job-listings - May 28, 2021 at 11:52 PM

I feel for this person a lot. I applied to probably a 100 jobs when I first graduated last year into the heat of the pandemic. I had no luck with job boards - it’s demoralizing to say the least. But there are a few resources I’d recommend:
• Acadium really got me started. I learned a ton and it led to freelance clients (disclaimer - Acadium hired me as a contractor after I did two successful apprenticeships)
• Linkedin
—> message people in your field. So many people are happy to help recent grads. I found my job through a cold LinkedIn message after seeing a job posting by them.
there are so many certifications for different roles out there to back up your resume. If they’re into content marketing try Hubspot as step 1. Then start guest posting (you can find people in this group)
I wrote more about this in a blog about graduating into the pandemic that they may related to and find a value in.

Also —> if they’re looking for an entry level sales role at a startup were still looking for someone to join our startup, Together Software. They’ll work with ex Facebook, Hoootsuite, Boston Consulting Group, Unilever, TopHat and more. It’s approaching series A so it’s an exciting time to learn and grow.

#content-collab - May 18, 2021 at 05:18 PM

Niftypm is one I’m writing for now

#CJE3XC0H3-announcements - May 14, 2021 at 05:44 PM

Haha I'll be their when they want to user test

#CJE3XC0H3-announcements - May 14, 2021 at 04:13 PM

A community at Campfire labs sounds 🔥 - will it be called camp site? 😂

#writing-feedback - May 07, 2021 at 07:09 PM

@Brett Heyns thank you for writing that all our! You've got my wheels turning!

#writing-feedback - May 07, 2021 at 06:40 PM

Got it. That helps frame what I should do. I'll check what kind of conversions those articles are producing and see if it's worth it

#writing-feedback - May 07, 2021 at 06:37 PM

what is then?

#writing-feedback - May 07, 2021 at 06:36 PM

This advice is gold thank you @Steven van Vessum @Kai Davis @Jimmy Daly (Superpath)! I would say there are about 3-4 whales on the site that lost a few keywords (like 1 or two positions) and the dip was the result. If anyone knows what to do with said whales to either get them back up or produce more whales I'm all ears! 👂

Thank you content pros!

#writing-feedback - May 07, 2021 at 05:10 PM

Our DR is going up but our traffic is going down? Any content strategists here open to helping me find ways to bring our traffic back up?

#content-collab - April 14, 2021 at 02:14 PM

Does anyone know of good *HR blogs t*hat accept guest posts?