Patrick's Profile

Patrick
Recent Messages
#freelance-gigs - November 08, 2024 at 08:52 PM
Hey everyone, looking for any published authors who might want a freelance writing gig, writing specifically about publishing a book. Still in the early stages of sounding this out right now (and getting approvals) but if anyone is interested in a gig like this I'd love to talk.
To be clear: looking for published BOOK authors. Self published or traditional is fine. Sorry for any confusion
#promo - October 09, 2024 at 06:18 PM
Talking marketing and AI + SEO
#promo - October 09, 2024 at 06:18 PM
I am live right now on LinkedIn
#CJE3XC0H3-announcements - October 02, 2024 at 05:09 PM
Thanks guys I had found Podia so yeah if there is new place I would love to do that 🙂
#CJE3XC0H3-announcements - October 02, 2024 at 03:47 PM
how login to superpath pro if we have already?
Edit: Nvm i found the link. It would be great if this was added to the superpath website for those of us who get lost frequently
#promo - September 18, 2024 at 03:26 PM
We've launched a video audit service!
What is it?
• A 10 minute video reviewing your website SEO and giving actionable insights on how to improve.
â—¦ Fully actionable recommendations
â—¦ Privately uploaded video
â—¦ Delivered within 14 days
â—¦ With a written Summary and action tips for passing on to your team.
Check out our landing page for a demo video.
Why is it good?
• Cheap
• One-off (no pitches in the videos)
• No need for contract or sales calls
• Short and to the point
• Actionable
#promo - August 13, 2024 at 11:58 PM
Hey!
• I am building and ranking a fake website in Florida,
• Doing Q&A on marketing problems (come ask me something) and
• Talking about content velocity - what it do, why we should care and how hard it is to actually scale it
This week on my weekly livestream. Come join me!
Where:
When: Weekly Wednesdays at 2pm EST
Why: Because I am a little scaredy boy and needed to learn to stretch my limits. And I like the interaction helping others.
Who: This week its me.. me and you 🙂 but we do sometimes have guests.
#general - August 09, 2024 at 03:06 PM
Oh that does make it harder for me. Like I guess I could learn Hebrew but not sure I could fast track Duolingo fast enough @Yonit 😆
#general - August 08, 2024 at 05:57 PM
Do you recall the podcast @Yonit? I love the idea of the dedicated slack channel. Have you implemented any of this?
@Rachel Lee What industry are you in? What do you do for competitor research?
#general - August 07, 2024 at 05:03 PM
Is anyone in an industry that is obsessive with competitor research? Something where you're regularly checking on what they are doing and making changes? Be that content/ads or whatever
#CJE3XC0H3-announcements - July 30, 2024 at 05:59 PM
@Marc Bovenzi isn't half the Olympics theatrics always?
#CJE3XC0H3-announcements - July 30, 2024 at 05:41 PM
Fair play to USA winning the female 7s there. Our girls were playing scared of that defence and literally and figuratively dropped the ball at the end. Big choke with 10 secs Left
#CJE3XC0H3-announcements - July 30, 2024 at 05:37 PM
Hahaha ain't that the truth @Eric Doty (Superpath)
#CJE3XC0H3-announcements - July 30, 2024 at 05:10 PM
The ski hippies? Damn. Go Canada I guess.
#CJE3XC0H3-announcements - July 30, 2024 at 05:09 PM
We're playing for bronze right now?
#CJE3XC0H3-announcements - July 30, 2024 at 05:06 PM
Let's go Australia in the rugby 7s!
#content-collab - June 14, 2024 at 02:02 PM
I have an article I am trying to get up today on Good Content vs Bad Content I'd love quotes from anyone here to round it out.
I am asking for answers to one or multiple of the following questions;
• What makes contnet "good" vs "bad" in your opinion?
• What are the markers you look for to identify either good or bad content (or both)
• Do you have examples of Good vs Bad content around a topic?
• What is the best way to ensure your content is good when you publish it?
#content-collab - June 10, 2024 at 04:17 PM
Please DM me if you want to be included. Would love to hear everyones perspectives.
#content-collab - June 10, 2024 at 03:44 PM
Hi Superpathers,
I am working on an article that defines good vs bad content. The post is generic but aims to really target website blogs over anything else. I am looking for opinions/input on distinguishing good vs bad content (taking a content focused view not SEO focused).
#promo - March 27, 2024 at 06:35 PM
Damn this whole message here screams "written by AI"
Any time I hear "in the dynamic world of" thats a dead giveaway somone let ChatGPT write their content and didnt edit it at all.
#content-collab - March 24, 2024 at 07:05 PM
I have an ongoing report based on the free SEO tool we run plus some other SaaS research that we have but its likely not going live for another week. Happy to share when it does
#content-collab - January 24, 2024 at 02:51 PM
I just got one from Asana yesterday I will send it over.
#content-collab - January 19, 2024 at 11:48 AM
Actually I KNOW we dont do that here because its in the channel description.
#content-collab - January 19, 2024 at 11:48 AM
I dont thin this is allowed here Khalid we dont do this type of link swapping contnet collab is for real collabs on content. If you want to do this sory of thing youre best of tryin those link building slacks
#content-collab - January 17, 2024 at 01:03 PM
I have no story but I would love to read this when it comes out 😛
#general - November 07, 2023 at 08:46 PM
We're thinking of running with this very soon @Jen Phillips April just collecting the last of the feedback from people like yourself and making some tweaks to deliverables and messaging 🙂 I want to go hard on this asap. But I dont want to go out offering things people wont get value from and wont get them anywhere overall. What would the beta look like in your opinion?
#general - November 07, 2023 at 05:39 PM
Toying with that at the moment. I think we would provide a title that should give them direction on the article based on what we see now in the SERPs but advise them to check it again or double check with us if lost
#general - November 06, 2023 at 05:46 PM
I don't have a price point for this yet but I was thinking that all this for approx. $1,000 is a pretty good deal for start ups. Any thoughts on that as a price point?
#general - November 06, 2023 at 05:43 PM
Thanks @Erik Dietrich I appreciate the detailed feedback. A lot to consider here.
Let me clarify though.
What we're providing is the keywords, the plan and the brief template.
We wont brief the topics. That'd be an upsell on a monthly basis for many of the reasons you mentioned.
What we're trying to do with this is give early on companies a roadmap for launching their own SEO and what we find is they generally don't know where to start or what to start on.
So by saying "these are important keywords for you" and "here is the template and how to brief them" we then empower them to go out and get some success solo. The intention here is to be the first reference and help point for those that can't afford us regularly and for those that can and want to solo well they will always do that and that's ok too.
A few rebuttals I would have to your sales objections;
• Great they can and should. We would recommend not ignoring SEO in that mix though. If they click this they are already considering that angle so why not add those boring rankeable articles to eventually gain customers.
• Then they aren't a good client for us. They wouldn't be interested anyway they'd be a better fit for our services on a specific task like competitor analysis/intelligence.
• They can and in most could do that inhouse. Much of it. But you are less efficient and less confident than we are and you'll use 10x the resource to get 0.5 of the result in most cases. Its overall better investment to get it DFY
• We don't do the briefs we would upsell that. We just provide a template for them to follow to make sure the brief includes what it should to have clarity on the output.
Your follow up point makes a lot of sense yeah. I will add that in somewhere. I think Id like to find a way to follow up monthly but with some value rather than in two months but that will take some brainstorming.
#general - November 03, 2023 at 07:25 PM
Yeah thats right. I havent formally thought about the periodic check-in but its what our plans were informally. We could actually add a monthly email check-in just to touch base or quarterly depending on the businesses preference.
#general - November 03, 2023 at 07:19 PM
This is actually part of our usual offering I am thinking of offering this as a stand alone package for 2024 kick-off. Which I have not done before. You're right I could lean on this a little more in the messaging and even visuals.
#general - November 03, 2023 at 07:12 PM
Hey @Jen Phillips April thanks for the feedback. Actually we could lean on that a little more. In general when we do keyword research we have a potential traffic and revenue impact for each keyword and ranking for the keyword set as a whole. So we use the keyword research and conversion data from each site historically to predict future results.
When we work with clients we have a plug into their hubspot generally and that allows us to track back pipeline generated and revenue for SEO. From that we calculate CAC, CAC:LTV and all that good stuff for them as we work together.
#general - November 03, 2023 at 04:50 PM
Hey Everyone!
I know we're a bit focused on writing here but I'd love some honest feedback from those working in marketing/founders of SaaS companies.
My agency and I are working on creating an offer for the new year based on SEO planning for 2024 and I want to check in and see whether its actually something helpful or just feels like something that might be helpful because I am too close to it.
The people we want to reach are bootstrapped SaaS companies generally between 1&10M with a marketing team of 1-2 which is usually made up of a junior/fresh marketing person who is doing it all and 1 writing contractor.
Our theory is that one of the issues these companies have with getting success comes down to two things; internal resource to execute consistently, lack of knowledge on what to do for SEO.
With that in mind we are looking to provide;
1. Complete keyword research for up to 100 keywords (we feel anything over that is excessive)
2. A Content Plan for 2024 based on that keyword research above
3. A brief template to brief the content to writers
4. A complete year-long SEO plan broken out by month that includes the content
Does this sound valuable or am I just filling this up with stuff?
#general - October 25, 2023 at 02:04 PM
So you want to upload PDFs to wordpress? Thats super easy. The trick is likely just how you want to display them. What WP backend are you using? Regular WP or somehting like Divi/Elementor ?
#content-collab - October 25, 2023 at 02:01 PM
Survey sent, looking forward to seeing the data on this
#content-collab - October 25, 2023 at 01:35 PM
I think its pretty hard to tell with dummy text. For me personally seeing the actual name helps a lot. But if I have to choose something its 3/4 because the icon is easier to see which means I will actually be able to recognise it somewhere else later.
#general - October 18, 2023 at 01:10 PM
Im curious what makes it ML
#content-collab - October 18, 2023 at 01:01 PM
Let me say though I have to commend you for asking for the brutal feedback its not usually a super fun experience
#content-collab - October 18, 2023 at 12:53 PM
I am with @Vince here. Here is a list from my scroll;
• There is so much jargon on this page I cant decipher what you do.
• Everything has like 7 descriptors; "Spend time driving insights-driven growth decisions" "Go beyond simple coverage ratios and highlight latent risk early"
• Also some of the images are broken.
• The images of the testimonials look like AI photos something about the same background I think makes it look like that
• It feels like the homepage does too much and the solutions pages do too little. They have almost no info on them and what they do have is; do X with Y.. ok how does your tool/service etc do that? Got a case study or an image? How do I even know I have that problem to begin with?
#content-collab - October 17, 2023 at 04:01 PM
So you want to do guest posts on people's blogs? For a link I assume? This isn't the best way to go about it and not really how it works here.
who are you representing @Roy Emmerson? What things are you qualified to write about? If you've been featured in the publications above, what was the article about?
This is a genetic link outreach email you've copy and pasted into slack
#content-collab - October 17, 2023 at 03:57 PM
This isn't a link building channel. If you want to Collab with these sites why don't you explain a little on what for etc
#general - October 05, 2023 at 10:03 PM
Ah ok, sorry for asking, just wasnt sure 😅 Can you explain how you might help me then thats the part that confused me
#general - October 05, 2023 at 10:01 PM
Thanks but if you're not affiliated with them... Im unsure how you could help? Are you AI?
#general - October 05, 2023 at 06:48 PM
Any writers/editors from Hubspot in here? I'd love to chat about something on one the high trafficked blogs that is broken/wrong
#general - September 18, 2023 at 01:36 PM
paging @Tommy Walker?
#promo - September 15, 2023 at 05:47 PM
Finally!
#freelance-gigs - September 15, 2023 at 02:44 PM
So, to start appearing in search for your name that should be relatively quick especially if you have linked it in your socials and any public profiles you have. But to start ranking for things like "freelance writer in X" that is a "how long is a piece of string" question. meaning there really is no right answer here at depends on what you want to rank for
#content-collab - September 12, 2023 at 12:40 PM
I have a few
#promo - September 11, 2023 at 03:21 PM
Very interesting. I'd be happy to give you some feedback. Does it have to be my LI though?
#general - September 07, 2023 at 02:58 PM
Hey Deedi we're doing this now for a client and did one earlier this year. Would be happy to help also