Rodika Tollefson

#local-seattle - January 21, 2025 at 08:20 PM

Hi there! I’m just past Olympia and excited to meet some “neighbors.” Looking forward to local meetups.

#general - January 02, 2025 at 11:29 PM

@Garrett Oden depending on your publication format, how about something like a daily/weekly insight that only includes one long quote on a specific topic (similar to the “news you can use” idea except without a news hook).

#freelance-talk - November 11, 2024 at 10:52 PM

If you’re in the US, these are things that would classify freelancers as employees. Independent contractors cannot be required to attend mandatory trainings.

#promo - August 29, 2024 at 08:12 PM

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#general - June 19, 2024 at 09:35 PM

Curious to learn about your results. Please post an update after your 30-day experiment :)

#general - June 19, 2024 at 09:34 PM

If you also want to take a 1:1 approach in addition to finding a community, you could look for people on LinkedIn who fit your criteria and suggest a call to explore ways of networking/ working together. If you click, you can explore the idea of meeting regularly. I’ve done this with a few people and those relationships can become meaningful over time.

#freelance-talk - June 19, 2024 at 09:30 PM

I agree with Erik--if you’re having to educate the customer or have a hard sell on an idea, it’s probably not a good fit for you.

But it also depends: Are those types of customers generally the niche you want to be in? Sound like you may be working with really small companies or startups and if you want to be in that niche, you may need to selectively work with some clients how need more education—but in this case, your approach should be more consultative out of the gate because you’re the expert.

#general - May 31, 2024 at 01:50 AM

@Alexander Boswell wow, that is rough. I thought you may have been talking about some political or Elon drama, sorry about that! I haven’t been on Twitter in months.

#general - May 30, 2024 at 09:01 PM

Working on a proposal for presenting at a marketing conference. What burning questions do you have about content marketing for a B2B marketing writer/strategist, or trends you’d want to hear about, especially in the tech/SaaS/cybersecurity space?

#general - May 30, 2024 at 08:57 PM

@Samantha Finken Sounds like a lot of places to hang out! I love that there’s a community entirely for Bridgerton, I need to “get out” more .

#general - May 30, 2024 at 08:53 PM

@Alexander Boswell so true about Twitter. At least we have it for the entertainment value?

#general - May 29, 2024 at 09:28 PM

I’m curious, in what social channels do you, content marketers, hang out these days (you personally, not the brand)? Is Twitter/X still a thing? Is Substack the “new” thing? I realize many of us don’t have much time to linger on social media, but when you do, what’s your destination?

#freelance-talk - May 13, 2024 at 09:21 PM

Hi everyone, I’m looking for graphic designers in the tech niche for a potential strategic partnership. If that’s you, DM me for details.

#general - April 12, 2024 at 10:10 PM

You can point out that you’re like any other professional who offers a valuable service or expertise in a specific domain. Would they ask their surgeon, their HR consultant, or whomever, to earn their business with a free trial?

#content-collab - April 09, 2024 at 11:01 PM

@Octavia Drexler I love your newsletter! I’m a marketing writer by day and creative writer/mixed media artist-in-training by night—feel free to DM me if you need more people to interview.

#promo - April 09, 2024 at 10:55 PM

@Divya Agrawal nice to cross “paths” with you here 😆

#promo - April 05, 2024 at 10:08 PM

If you like cybersecurity, you don’t need a super technical background for a career like security awareness. Here’s why these jobs are going to be in even higher demand. https://www.thehlayer.com/news/growing-need-cybersecurity-awareness-career/

#pets - March 16, 2024 at 09:07 PM

Time to play “Where’s Zorro?”

#freelance-talk - March 16, 2024 at 08:59 PM

Besides optimizing my LinkedIn page, I’ve been connecting with relevant people in my niche, both industry SMEs and marketing roles. The likelihood of your profile coming up on search goes up it you have mutual connections.

#general - February 02, 2024 at 08:57 PM

I have to interview SMEs quite often for trends articles and found that a few PR platforms are much better than others (I’ve had great results with Qwoted because their vetting is better, though not foolproof). But these days you absolutely have to interview people you don’t know “live” (call/Zoom etc.) vs. getting answers in writing, to make sure they’re not feeding you ChatGPT advice. You can also build relationships with a few PR agents representing companies in the industry you’re covering and ping them for proposed sources; I’ve worked with some who were excellent and saved me hours and hours of sourcing SMEs.