Parthi Loganathan

#general - June 26, 2024 at 04:11 PM

Drop it in https://metatags.io/and see if it renders a preview. If it does, then I would just assume it's a temporary LinkedIn issue

#general - May 21, 2024 at 07:00 PM

Would be helpful to see an example instead of talking in abstract terms

#general - May 21, 2024 at 05:33 PM

The primary negative impact of a broken link on a page to the page itself is that it provides a bad user experience, which might increase bounce rate.

The other negative impact is that both users and web crawlers can’t visit the pages the broken links were supposed to point to. This prevents users from spending more time on site. This prevents crawlers from indexing more of your site and understanding what each page is about.

If you’d like to bulk detect and fix these across your content in your Webflow CMS collections, let me know - happy to help.

#general - April 30, 2024 at 07:12 PM

@Kiera Wrote this doc of content metrics for sales-led companies: https://docs.google.com/document/d/1Bb4cr3FZ4TyntcUlSqS8QP_HWXwsxFU6vldCfVpyP0w/edit?usp=sharing

TLDR: Focus on metrics leadership actually cares about (pipeline, revenue). Less is more - dont dump on them; they’re busy and trust that you will manage the inputs to get the right outputs

#CJE3XC0H3-announcements - March 19, 2024 at 05:22 PM

Thank you, @Eric Doty (Superpath). Excited to share the results with the community!

#content-collab - February 29, 2024 at 07:22 PM

If you’re a B2B content marketer, can you fill out this 1 minute survey on how you do Content Attribution? We’re writing a piece on the topic. https://forms.gle/DbRvF8DaPEZdje3r9

If you’d like to share your story/down for a short interview to be quoted (we’ll be sure to give you a backlink/cite), please let me know.

#general - November 15, 2023 at 02:09 AM

Yup, just set a canonical link. https://help.medium.com/hc/en-us/articles/360033930293-Set-a-canonical-link

#general - November 06, 2023 at 07:08 AM

I was on the Search team at that point in time and might even remember these slides. A lot has changed since then. The transformers paper underlying modern LLMs hadn’t even come out.

#general - November 02, 2023 at 06:49 PM

https://letterdrop.com/blog/implement-employee-advocacy-program

#general - November 02, 2023 at 06:46 PM

Would recommend doing this from within your company first through employee advocacy. People at your company care about the same topics and are connected to relevant buyers. Getting them to engage and share content is more valuable than a stranger. If you’re curious on how to socialize this at a company, I can share a guide.

#general - August 23, 2023 at 04:08 AM

My personal opinion is to focus on creating really useful content that clearly answers search intent first, adds something to the conversation that others are missing, and building supporting content around that.

DR will come naturally when you have pages worth linking to.

If you feel like you’ve done all that, then it’s perhaps worth a look into white hate link building from trusted relevant sites.

#general - August 23, 2023 at 04:05 AM

https://styleguide.mailchimp.com/ is another good one

#general - July 24, 2023 at 06:41 PM

Wait for it. Don’t be like the people who wanted to create a Threads social media strategy only for it to die the next week

#general - June 29, 2023 at 08:50 PM

Luma has started doing some promotion too in big cities like New York

#general - June 28, 2023 at 06:01 PM

It’s an assistive technology. People have been misusing it so far and been outsourcing their thinking to it.

#CJE3XC0H3-announcements - June 07, 2023 at 06:21 PM

Will Ryan’s talk be recorded?

#intros - May 04, 2023 at 04:58 PM

I love Fenwick’s newsletter. Some of the best writing

#intros - April 25, 2023 at 04:30 PM

Welcome Dani. Convertkit is an inspirational business. Love Nathan’s posts on Twitter.

#general - April 20, 2023 at 05:07 PM

What do you think SEO looks like next year? Specifically, there are two trends:
1. Google Bard/Bing intercepting SERPs more aggressively with AI-generated answers
2. Marginal cost of content creation has gone to zero. You can get pretty good rehashes of what’s already out there with AI (what content mills have been doing for years, but better). The only alpha from an SEO perspective seems like it will be from generating unique insights (which probably lasts months/days before being used to train new models that can rehash the same info)

#local-chicago - April 17, 2023 at 09:39 PM

Hey everyone! Superpath and Letterdrop are hosting a happy hour at Marshall’s Landing next Thursday April 27th 5-7 pm. The weather should be a lot better by then 🤞. This will be a casual, fun way to meet other content marketers in the area. No agenda, no speakers — just free drinks and good vibes . Make friends and learn from other marketers. Please RSVP so we can estimate headcount. Would love to see you there. RSVP here: https://lu.ma/j7662mxj

#general - March 10, 2023 at 01:54 AM

Use metatags.io to make sure you're setting the thumbnail right. After that, it's up to the platform to read and render it

#content-collab - August 01, 2022 at 08:44 PM

Hi content friends, I’m running a 3-min survey of 15 questions to understand how much time people spend creating content (not just writing, but also all the operations that go on behind the scenes). If you’re a content marketing manager or run an agency, would love your input. I’ll share results with whoever fills it out as soon as it’s done. If you leave quotes that we can use, I’ll cite you in the final report we put together. The survey is open until Aug 5th.
https://tally.so/r/meqKgx

#CJE3XC0H3-announcements - June 28, 2022 at 04:21 PM

Welcome!

#job-listings - June 26, 2022 at 04:05 PM

If anyone is interested in working with me on the agency side of our company, DM me! It’s a fast-moving startup environment, there’s room to grow, and you get to work with interesting Silicon Valley companies.

#content-collab - June 09, 2022 at 02:39 PM

Hi @Adewale Adeyemi, open to taking a look. We sell content marketing tools to SaaS companies, so it’s pretty relevant. DM me if interested. DR 38

#local-bay-area - June 03, 2022 at 04:57 PM

Ok we’re doing something July 1st! I’m in SF

#general - June 02, 2022 at 02:25 PM

What’s the goal of your social media and what are the metrics you care about reporting?

#content-b2c - June 02, 2022 at 12:28 AM

Hi @James Yoo, we work with some healthcare companies at letterdrop.com/agency and I’m happy to chat. You’ll obviously find some amazing specialists in this community. Even if you find another agency or individuals to work with, I’d love to chat about how we can scale your content operations with our platform so you spend less time on grungy content ops, more time being creative. Just DM me.

#general - May 31, 2022 at 10:10 PM

What’s your use case for automated retweeting?

#general - May 31, 2022 at 10:09 PM

Any platform that can schedule tweets can also schedule quote tweets. All you have to do is include a link to the tweet you’re quoting in the body.

#local-bay-area - May 31, 2022 at 06:48 PM

Yes, I’m back in SF in 3 weeks and would love to co-host a meetup!

#intros - May 23, 2022 at 11:20 PM

adding you to the bay area channel!

#local-bay-area - May 20, 2022 at 12:14 AM

Really enjoyed the NY happy hour

#local-bay-area - May 20, 2022 at 12:13 AM

I’m mostly in SF, sometimes in NYC and happy to help host an in-person next month if there are people in the Bay (lots of SaaS marketers out here)

#local-bay-area - May 20, 2022 at 12:13 AM

Big group we have here 😆

#content-collab - May 20, 2022 at 12:08 AM

hallway.chat, donut.com, cadencework.com are a couple that come to mind