#content-collab

this channel is for finding SMEs to add expertise to your content or guest posters. no link swaps pls.

Thread

Deepti September 16, 2022 at 12:32 PM

Hey all,

I'm working on a Hotjar Vs Fullstory comparison post. I'll compare their user experience analytical tools like heatmaps, session replay, and the like.

Looking for marketers/conversion optimization experts to share their experience with these tools. Anything you liked or disliked about them? Which tool do you prefer and why?

Helene Fleischer September 16, 2022 at 03:02 PM

I haven’t used Fullstory, but I can say that I LOVE Hotjar. This is mostly anecdotal; but I’ve found that when I act on my HJ findings — most often (but not limited to) things above the fold — on-page engagement and conversions will improve.