Julian Jagtenberg (Somnox)'s Profile

Julian Jagtenberg (Somnox)
Recent Messages
#expert-led-drop-ins - June 25, 2025 at 05:41 AM
thanks for organizing!
#growth-and-marketing - May 15, 2025 at 05:57 AM
Hey everyone! ☀️
Noticing a drop in sales as the sun comes out — people are clearly spending less time online. We’re testing some summer-themed angles like:
• “Use your holiday bonus wisely: invest in better sleep”
• “Give your brain a vacation”
• “Sleep like you’re on holiday”
Also adding clearer CTAs and urgency:
“Limited summer deal”, “Offer ends June 28”, etc.
Curious — how do you deal with seasonality dips?
What’s worked for keeping DTC sales up when people are in summer mode?
Thanks in advance! 🙏
#ask-the-community - March 22, 2025 at 08:44 AM
great - thanks!
#ask-the-community - March 21, 2025 at 10:15 AM
amazing -thanks @Patrick Crowley
#ask-the-community - March 21, 2025 at 10:11 AM
Looking for a Rockstar Freelance Email Marketer! 🚀
We’re on the hunt for an email marketing pro who can take our Klaviyo flows, campaigns, and quizzes to the next level!
✅ Must-have skills:
🔹 Deep expertise in Klaviyo (flows, segmentation, automations)
🔹 Experience with DTC brands, ideally subscription-based products
🔹 Strong in both retention marketing (lead nurturing) & acquisition marketing (lead generation)
🔹 Excellent copywriting skills (Dutch!) & ability to design visually engaging emails
🔹 Basic understanding of automation tools like
Know someone amazing? Or think this is you? Hit me up! 🚀
EmailMarketing #Klaviyo #FreelanceOpportunity #DTC #SubscriptionMarketing
#meta-ads - January 28, 2025 at 08:35 AM
this is a great benchmark to have Gaia! super 😄
#ask-the-community - January 28, 2025 at 08:34 AM
Somnox could help as well - our mission statement is literally to destress, find calm and make sleep your superpower - 50 units is a bit much given the price point, but we can figure something out
#meta-ads - January 27, 2025 at 04:23 PM
thanks guys - much appreciated! @Madi Ablyazov would love to learn more about the agency!
#meta-ads - January 27, 2025 at 01:57 PM
we are currently at €3m - so on the edge of staying with the agency (picking a new one that is more focused on creative) or getting it all in-house (yet I want to keep my headcount low, to remain profitable for ‘rainy season’)
#meta-ads - January 27, 2025 at 01:50 PM
we pend 50-60k per month, they manage Meta and Google Ads and deliver 5 statics per 2 weeks
#meta-ads - January 27, 2025 at 12:31 PM
What would be a reasonable compensation for a Meta ad agency that primarily manages ads and produces basic, template-like static creatives?
We’re currently paying 10% of ad spend, which feels quite significant. I’m exploring ways to optimize our cost structure and considering bringing ad management in-house, alongside building a creative team focused on producing content (especially video).
Do you have any advice on streamlining the creative production process or insights on fair compensation structures for media buying agencies?
#growth-and-marketing - January 10, 2025 at 01:11 PM
Wowwwwww @Lars van der Wijst!! congrats
#ask-the-community - December 04, 2024 at 03:28 PM
done 🏁
#ask-the-community - December 04, 2024 at 03:22 PM
i’ll do the intro per email
#ask-the-community - December 04, 2024 at 12:52 PM
#ask-the-community - December 04, 2024 at 12:51 PM
I work with EC&P - with Kees, can recommend
#growth-and-marketing - December 04, 2024 at 12:50 PM
We use Converge over here -
? and can highly recommend €650 p/m#introductions - December 04, 2024 at 08:33 AM
Hi everyone! 👋
I’m
, founder and CEO of Somnox, a company based in Rotterdam, The Netherlands. We’re on a mission to help people improve their sleep, reduce stress, and experience calm through our flagship product, . It’s a breathing rhythm device combined with soothing sounds and a mobile app, designed to provide natural solutions for better sleep and relaxation.Our business operates on a subscription model (reimbursed by insurers), and we’re currently working on scaling from €3M to €10M ARR. I’m particularly interested in product-led growth, innovation in DTC strategies, and optimizing customer experiences.
Beyond work, I’m passionate about startups, completing Iron Man and finding meaningful ways to balance freedom and growth in nature. I’d love to learn from and share ideas with this wonderful group of founders—especially when it comes to navigating challenges like customer acquisition, retention, and scaling operations.
Looking forward to connecting and contributing to this community. 😊 Feel free to reach out if I can help or collaborate in any way!