#email-sms
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would be a great fit!! 😊

We are currently at about 20k monthly revenue. We are paying 1k for email marketing and making a little over that in campaign based revenue each month, more from email flows. Does it make sense to keep this person on?

Hey everyone, is Kalviyo still the defacto email app? I’m working on launching a new product and was interested in hearing if there are any new alternatives that are giving Klaviyo their run for their money, or should I just accept the fact that big K runs the show lol

not sure but @Tobi Chapman and <@U089AJHN9AB> are good

Yes we have some extensive work with a high ticket home goods retailer (aov$6000+)

They have always billed for active profiles and not just engaged profiles. The suppressed profiles are what are cancelled out from the billing. Anyone else that can receive email marketing regardless of whether the engage or not is billed in the Klaviyo plan.
In theory a prospect is suppressed because either they opted out of your emails or you manually suppress them because they have not been opening or engaging with your content. Their behavior on your site does not automatically make them resubscribe or active unless they actually resubscribe. This is true in case they have opted out so even if you unsuppress them manually or by API because of the active behavior they will still not be able to receive emails because they are unsubscribed
Suppressed profiles were never billed and they're not going to start them now
The only change that is happening on February 18 is automatic downgrade of your account around slow periods if you're sending less emails and automatic upgrades which was already a feature for as long as I remember
They will adjust the billing around holidays when you need to send more emails but technically no other change is happening that should cause any serious threat to anything

Hi guys! Does anyone have an idea of how to stop shipping protection from showing up in dynamic product blocks on Klaviyo?

Hi guys! Has anyone used the reviews feature on Klaviyo? Is it effective?

Working on that - we’re setting up a system, will be working mid feb

I'm looking for help with tech set-up for the Klaviyo domain of a start-up I advise (DMARC, DKIM, Google Postmaster). I tried to muddle through it, but it wasn't set up right. They're very budget-constrained (I work for equity). Anyone able to knock it out for a small flat fee?

Actually, there isn't any reliable software that will do this, unfortunately

@Wiehan Britz ^

Yes I’ve noticed that too. If you have the bot click settings done correctly, it’s likely post holiday fatigue.

Hey guys! Would you recommend Klaviyo for SMS instead of Postscript or Attentive? I've worked with all 3 but trying to figure which would be most effective for my client

Hey guys! Any recomendations for a swiss-army email mktg freelancer, whose great with design + copywriting + klaviyo strategy? We have our core flows set up, so just looking for someone to work on ongoing audience re-engagement, newsletters, educational campaigns, etc. 4-5 emails per month. We’re currently bootstrapped so trying to keep to $500 per month budhet. Brand is a cool longevity brand:
!
Having migrated at least 2 clients from HubSpot to Klaviyo, all the way from 20,000 subscribers to 500K subscribers, I would say go with Klaviyo right off the bat. Integration with multiple tools will be a PIA since Klaviyo comes native with most reviews, renewals, subscriptions, gift notes etc., so you essentially work plug and play. Hubspot will land you doing custom work for the most part, and end up in a much more expensive place - Monthly costs may not be very different eventually but the manual work involved in making sure everything works fine is going to be a big part of using HubSpot. They're not built for DTC. That's my view.

Hey guys,
Any recommendation for a retention agency?
Thanks!

But yeah, they are not yet at Klaviyo's level, that's true coz Klaviyo handles a lot of edge cases well 🙂

@Wiehan Britz I'm definitely intrigued, am always open to new ideas, will check them out

@Sandeep Bansal Yotpo has been pushing a lot of features and 3rd party integration support throughout 2024. Honestly, if you do a Klaviyo-to-Yotpo feature/function mapping and you determine that Yotpo can fulfil everything from a feature point of view, one should definitely consider it, especially if the cost-saving makes sense from a risk point of view. If migration to a new ESP is too risky for ya and you don't want to have any IP warmup downtime, then yeah, stay put. But MANY brands move over and they are pretty happy. That goes for both Yotpo and Omnisend. But yeah, Klaviyo is still the most powerful from a feature/edge case point of view.

Do not go with pricing as a deciding factor. Look at all the different ways you can leverage the features for the platform. Do each of them allow for segmentation like Klaviyo does, do they allow distribution of emails (even at the campaign level) like Klaviyo.... There's a ton of things to consider.. If Yotpo uses pay-per-send as a pricing model so if in a month you don't send you don't pay, remember, you're out of business if you're in a situation where you don't email for a month. So more than likely if you're sending the right number of emails, you'll possibly end up with the same pricing. Shopify invested $100mm in Klaviyo, so while it is worthwhile evaluating your options, my recommendation is always Klaviyo. this type of stats (see attached screenshot) Klaviyo consistently deliver

Omnisend or Yotpo or Sendlane.
Or if you dont need super advanced emails stuff, go with Shopify Emails