#growth-and-marketing

Thread

Madi Ablyazov December 04, 2024 at 10:29 AM

Hi everyone, we use Triple Whale for attribution and marketing analytics. I’ve recently found out about Polar Analytics that seems to offer some similar data analytics and attribution data. What do you use? And do you have any recommendations? Pros/cons of either platform or any other?

Floris GdG December 04, 2024 at 10:37 AM

We started using Polar Analytics recently and my team loves it. The data is super customisable and their team is very supportive. We haven’t found anything yet we were unable to build within Polar Analytics from a data point of view.

We still use Triple Whale for ad analysis next to Polar because their delayed attribution time is much better (I believe every 15 min compared to hourly for Polar) which we need for the good days we are surf scaling

Patrick Crowley December 04, 2024 at 10:37 AM

I’ve a call with the Partnership team in Polar - looking to get us all a discount. Anything else you’d like me to ask?

Kasper - LABFRESH December 04, 2024 at 12:37 PM

interesting that you have both @Floris GdG! We rock TW not because it’s perfect, but because we have legacy pricing, so its much cheaperthan Polar/Billygraze/EYK/Northbeam

But I feel the TW and TA attribution models catch a lot fewer conversions now than previously. How is this for you?

We set up serverside tracking via Stape.io, but I can only track a small improvement for Google tracking.

Julian Jagtenberg (Somnox) December 04, 2024 at 12:50 PM

We use Converge over here - https://www.runconverge.com/? and can highly recommend €650 p/m

Fred - Out'n'About December 05, 2024 at 09:08 PM

We’ve used both and also Northbeam. Only using Polar now (much better UI and attribution model at least as good). Service is also much better. Agree re timing but for us we aren’t making calls by the hour at the moment anyway so not important for us