#linkedin-love
Thread
I shared why we after 4 seasons of going hard on AI photgraphy are deciding to revert back to 90% old school human shoots…
Did any of you loose patience with the constant prompting and hundreds of hours of post production, whenever you do AI photography and video?
this is a v interesting piece - thanks for sharing!
Do you have more hard numbers around performance between given campaigns? and what do you put this down to? customers basically not being able to connect with computer generated imagery?
yeah in Motion I can see the AI campaigns quickly gets outperformed by other topics of content, and then goes to live a quiet life in the retargeting campaigns
Interesting - ultimately the quality just isn’t where it needs to be yet?
well, it just doesn’t connect the same way with the users I guess. It will get there! But we are for sure not there yet, despite what all the AI pundits on LinkedIn will have us believe
Hahaha I know - clothing arguably the hardest product out there?
yess, I would never recommend anyone to choose fashion as a category 😅