Christian Umbach

#jobs-and-talent - April 13, 2025 at 09:24 AM

yes for now (plus ad spend)

#jobs-and-talent - April 12, 2025 at 02:54 PM

and platform wise probably starting around IG

#jobs-and-talent - April 12, 2025 at 02:37 PM

Regenera Skincare has been growing fully organically so far, but is looking to get their first marketing consultant on board (to drive ads across platforms). This will start as a part-time gig (and a small budget of ~$1k/mo + ads & tools). If you know of anyone interested , please dm 🙌 https://regeneraskincare.com/

#meetups-events - March 22, 2025 at 04:54 PM

https://www.eventbrite.com/e/marketplace-masquerade-tickets-1101712665239 code: AUTOPILOT

#jobs-and-talent - February 27, 2025 at 10:02 PM

Hey Chris, happy to bring the role into my newsletter The Order on Sunday (hope it helps with some leads) — else if you are accepting applications from automation agents (…like autopilotbrand.com let me know, covering listing/catalog optimization as a support solution for your team)

#meetups-events - February 10, 2025 at 08:44 PM

Best Amazon conference: Amazon Accelerate in Seattle (around Sep 18 usually)

#amazon - February 10, 2025 at 07:58 PM

<@U07M5S9QD63> while I’m a bit biased (as I’ve dedicated my last few years to this topic), I believe at least for catalogs with >25 listings the listing optimization should be automated. We’ve built a process the pulls in search query performance details, ads performance , competitor performance a & more to continously update listings. If you maintain just a few listings, you can take our process and use it as a blueprint to get hands on keyword with your team, if you do have more, I’d be happy to show you what actual automation around this topic looks like (autopilotbrand.com)

#amazon - February 09, 2025 at 10:53 AM

<@U07UXLNTEMA> on the listing optimization side, I’d recommend Autopilotbrand.com — happy to share more about our approach. The TLDR: you just need to enroll ASINS, Autopilot will drive ongoing updates , and drive 20% organic lift & it comes with a performance guarantee.

#new-york - January 05, 2025 at 04:25 PM

NY brands & agency friends, especially those working on Amazon — NRF Happy Hour next Sunday 🥳 https://lu.ma/nrf-amazon

#amazon - January 05, 2025 at 04:24 PM

Product title update announcement from Amazon (with action required by Jan 21). Comes with an actionable guide as well on how to best tackle the update https://www.autopilotbrand.com/post/amazons-january-2025-product-title-policy-update-what-it-means-for-your-brand-and-how-autopilot-can-help

#meetups-events - December 02, 2024 at 09:48 PM

ups sry i missed ur ping here @Shin Takeda… anything happening around NRF in NY by chance?

#amazon - November 24, 2024 at 09:44 PM

it as a layer of context to it, so the listings should address what a product is good for, what it is used for / used with , if there are any specific user groups etc

#amazon - July 18, 2024 at 10:37 AM

Any experience with uploading UGC videos (both either as the merchant or as a third party / service partner)? Trying to understand especially as a service partner:
(1) how videos best land in the ‘video section’ of the listing (screenshot for reference), and
(2) how some of Amazon’s promotional guidelines (specifically to disclose a ‘financial connection’ in the video) is playing out in practice to ensure compliance (and not end up in the fake review bucket…)

#jobs-and-talent - July 16, 2024 at 05:43 PM

@Zac Kyle is this for Amazon as well? If yes, check out autopilotbrand.com (comes with DE + JP support)

#jobs-and-talent - July 16, 2024 at 05:42 PM

@Jason P just seeing this — while not exactly the person that you are looking for , automating listing optimizion (and organic performance) is probably something that you can start having them (and you) leverage right away. check out autopilotbrand.com . fingers crossed for prime day !

#jobs-and-talent - July 16, 2024 at 05:40 PM

If thats for Amazon they may also be interested in full automation (which comes with a human listing expert in the loop) --> autopilotbrand.com

#amazon - July 11, 2024 at 09:05 PM

@Piperis Filippaios if ur interested in ongoing organic lift through listing optimization check out www.autopilotbrand.com — you just need to enroll your ASINs and it will automatically & continuously optimize your asins (with a human listing expert in the loop)

#amazon - May 22, 2024 at 01:22 PM

oh just seeing others had the same idea, great!

#amazon - May 22, 2024 at 01:20 PM

https://mindfulgoods.co/ Daniela Bolzman — happy to intro else mention you are coming from Christian @ autopilotbrand

#amazon - May 15, 2024 at 12:46 PM

for the data nerds in the group --> large scale amazon consumer study https://www.linkedin.com/posts/robert-mahari-874310157_exciting-news-for-researchers-[…]767361146880-o6pV?utm_source=share&utm_medium=member_desktop

#amazon - May 02, 2024 at 09:33 AM

Have you experienced issues around Amazon Browse Node changes — we are exploring this topic further to see which automations we could enable to correct this. If this topic is impacting you, I’d be grateful for a quick feedback here 🙏 https://forms.gle/sviDXsu7J3dLcVBL9

#general-chat - April 30, 2024 at 07:31 PM

Looking for a US based packaging supplier for beauty products (glass bottle with refillable inlet + box) — any trusted leads?

#amazon - April 23, 2024 at 02:24 PM

dm

#jobs-and-talent - April 18, 2024 at 12:58 PM

Hey Limited Supply crew -- if you know anyone talented who’d be a good fit for a role as that we just opened as Operational Specialist - Amazon Automation Control Center (and are generally passionate about making merchants more independent through full automation), pls share this with them. Much appreciated 🙏 https://www.linkedin.com/posts/umbach_operations-specialist-amazon-automation-activity-7186698904397045760-affJ?utm_source=share&amp;utm_medium=member_desktop

#amazon - March 16, 2024 at 12:49 AM

i guess so (assuming they know how to use it well)

#amazon - March 13, 2024 at 06:17 PM

Anyone with Vendor Central experience? Wondering if Search Query Performance Data is also available fully to 1P vs 3P (or if there are certain restrictions)? … the search terms report on VC is a lot more generic and not asin specific.

#meetups-events - March 05, 2024 at 01:43 PM

not sure if this is the right channel… but does anyone need an SXSW Austin ticket? (50% discount)

#amazon - February 26, 2024 at 01:31 PM

https://www.loom.com/share/8ca7cab17b95461689b0bbd71e62d778

#amazon - February 26, 2024 at 01:31 PM

@Fred McKinnon sry for the late reply here, i missed your comment… Biased as its our service that we are building, but that opinion is backed up by the organic lift that is being generated every day for brands 🙂 our not-so-short story is that we evolved from building transparency (data pipeline --> analystics --> alerting) towards full end to end optimization over the years. in the end folks didnt act as much on our alerts as we’d have loved to see 😉 I’ll post a quick loom intro below. if this is of interest to you happy to grab some time --> feel free to schedule here bit.ly/autopilot-cu

#self-promotion - February 26, 2024 at 01:15 PM

Curious about FULL automation for your Amazon business. At Autopilot, our automation functions are delivering a 14-26% organic (!) lift for 95% of the connected brands. Here’s how it works:

Managing Large Catalogs: Automation functions for Amazon listings - Watch Video

#amazon - February 26, 2024 at 01:07 PM

“meeting in the middle” 💩

#everything-marketing - February 16, 2024 at 10:54 AM

Any experience/learnings using tools like https://www.peelinsights.com/ for LTV, retention and cohort analysis?

#amazon - February 07, 2024 at 01:07 PM

@Stephanie Danforth i’d think of it as two different tests that you can run (1) can you increase organic sales while lowering ad costs [i.e. slow down ad spend and track impact on rank + sales] | (2) test if there’s a higher willingness to pay --> increase prices and see how the bottom line (and customers) behave. I’d argue learnings from 2 are more impactful as you can significantly lift your margin if you end up learning that folks are willing to shop at a higher price

#amazon - February 01, 2024 at 12:30 PM

I may be biased: but I’d recommend a combination of Amazon’s GenAI feature for the initial start to generate the listing and then use Autopilot for ongoing optimization. Benefits of that approach to ongoing optimization:
1. You get a best in class keyword bank (built around the search query performance data plus expanded with keyword learnings from the ads side)
2. It’s automated (with a human expert in the loop for safety checks) --> but overall no need to worry about updating ur listings anymore
3. it comes with inbuilt performance checks on various levels (ensuring amazon doesnt throw errors…. and that traffic grows)

#paid-media - October 24, 2023 at 05:50 PM

💸 Looking for a family office / mini PE to finance the equity side of a profitable commerce SaaS rollup (target has solid financials at $30M rev, $5M profit —> equity participation ~$2M). Know anyone who’s bullish on these type of deals? (@E dropping this here as the investment talk channel is gone… if there’s a better place lmk 🙂 )

#amazon - October 24, 2023 at 05:43 PM

@Ishan Jetley love the thread here. A couple of effects we noticed (across about 5,000 listing updates in the last 8 weeks):

1. Amazon awards an updating, even with minimal keyword updates
2. Most listings see a keyword rotation of ~10% per month (i’d say an updating makes sense every 4-6 weeks on avg)
3. Optimizing the long tail (bullet, backend search terms, descriptions) can easily yield a 50% page view uplift I’ll continue this at some point. Quick shameless plug: we have automated listing optimization (with a human in the loop) --> autopilotbrand.com (you enroll asins, they get updated without further input required from you)

#amazon - September 11, 2023 at 01:53 AM

Anyone else at Amazon Accelerate in Seattle this week?

#amazon - September 11, 2023 at 01:51 AM

hey @Adam Epstein congrats on ur journey w perpetua… i saw you are working on a next step, curious what’s up next 🙂

#amazon - September 11, 2023 at 01:49 AM

@Fames Chocolates i’m a little biased on this, but if you already have some listings up and running and your focus is their improvement and continuous optimization , all powered by automations such that you dont have to do much yourself, try out autopilotbrand.com

#amazon - August 17, 2023 at 07:54 AM

curious what you are finding, Natasha. Also in terms of access to other relevant sources. I havent tried asking Bard other tools like Keepa etc yet

#meetups-events - August 16, 2023 at 11:41 AM

Who’s coming at Amazon’s Annual Seller conference in Seattle, Sep 12-14?

https://amazonaccelerate.com/pre-event/

#amazon - August 16, 2023 at 10:22 AM

Prompt on https://bard.google.com/

You are an eCommerce analyst researching current keyword search volume to update product listings and ads campaigns. What's the search volume for the keyword "landscape lighting" on Google and Amazon? For Amazon pls reference Helium 10 and Jungle Scout data in comparison. Also include Amazon and Google CPC in that table.

#amazon - August 16, 2023 at 10:22 AM

Has anyone else has played with Bard to get keyword traffic data? Seems like they have access to both Helium10 and Jungle Scout data? Quite fascinating but not sure if I’d trust that reference as much as the Google Keyword Planner. Including my prompt for reference below if you want to try it out.