Mara Chaben

#jobs-and-talent - June 13, 2025 at 02:03 PM

hi all! I'm Mara Chaben and I run Hawke Ventures, an early stage venture fund investing in commerce tech, martech and adtech. Looking for some support on the platform side of our venture capital firm with more partnership-driven work consisting of brand / agency intros to our portfolio companies. If this sounds interesting, and you'd like to learn more about the platform side of VC, feel free to shoot me a note - mara@hawkeventures.com|mara@hawkeventures.com

#paid-media - March 11, 2025 at 06:27 PM

Hey! I run Hawke Ventures, an early-stage venture fund backing martech, adtech, and commerce tech. We recently invested in Pentane, a platform that helps e-commerce brands align finance and marketing. By integrating financial and ad data, it helps agencies and brands decide with data backed information how much to spend on ads each month.

Pentane is looking to meet smaller agencies managing paid media for brands doing up to $50M in revenue.

Key questions it answers:
• What do we need to spend to be profitable?
• Is our ad strategy working?
• What if we run a sale or change expenses?
Founder Adam Callinan previously bootstrapped BottleKeeper to tens of millions in sales with a four-person team before its 2021 acquisition.

DM or comment if you'd like an intro to explore a partnership.