#cx-retention
Thread
how’s everyone’s Sept revenue looking? specifically, did you run a labor day sale? experiencing notable drop off since then?
it was our first labor day sale, performance was excellent. but the drop-off afterwards is substantial. might still net same revenue as previous Sept, but that was achieved without a promo.
Typically will see holiday hangovers, especially ones dictated by promos like Labor Day
Not sure how you structured your labour day offer but I used to face the same issue even with a stable flow of cold traffic for one of the brands I work on until I shifted the type of offers we would run. Similar to Rux we had a main set of products with accessories and we would always get hit with slow sales after our promos, one thing we shifted in the last year was only ever offering promos on bundles/accessories with purchase of main product line. Pretty simple change but it made a big diff in the stability of sales in the promo weekends/after.
@Youssef Mroueh I like that, thanks