#everything-marketing
Thread

What is everyone using for CRO testing (predominantly A/B testing on content, not PDP)?

hey hey! let me know if you think we could be a fit 🙂

@Miriam Shanahan what kind of content are trying to test?

@Will Laurenson

VWO is a pretty good low cost A/B testing platform

@Stephen Racano I’ve used it before - decent although costs can get up there with them

Intelligems

hey @Miriam Shanahan it depends on what youre looking to test really but we often recommend shoplift to our clients

Would be great to know a bit more about what kind of content you’re hoping to test. It’s always gonna be easier to do content testing with a Shopify-centric testing tool that works directly with your templates and themes.
• Content: Images, video, and copy, including on PDP, hompage, etc.
• Design: Usually encompasses content as well, but more about layout, badges, iconography, navigation layout, etc.
• Features: This is often more broad, but usually focuses on how thing work in the site, search, cart, dropdowns, filtering etc.
• Tech: specifically testing tech from other vendors/apps
• Price: Shipping (price and thresholds), list price, subscription pricing and options, discounts, offers, etc.

@Peter Quadrel have used Intelligems before as well - love them for price testing, however they cant support with our variant set-up

@Nick Selman yes for sure - do you guys integrate with non-shopify sites?

We are Shopify only

(and support all major page builder apps, etc. that are compatible with Shopify)