#marketing-creatives-lp
Thread
Has anyone participated in a Today Show curated box program before? I’m trying to understand if the exposure is worth the investment of product donated for the boxes
@Jake Sendowski <@U083HKR178T> How did you get on the Today show? Care to share? lol
@Natalie Bowman every time we have been on the Today show, it’s either an influencer friend was going on and shared as part of their segment, a partner like Williams Sonoma included us or their people have reached out to us about doing something together. When they reach out it tends to be a more structured agreement about discounting etc
<@U083HKR178T> thank you for your response. Did your client do the curated box program or a more standard appearance on the show? We have seen huge spike from them in the past. I was more curious about how they show products, how much time they talk about each one etc. during the segment as part of this curated box they are selling.
Thank you !