#marketing-paid

Thread

Alex Martino September 24, 2025 at 10:30 PM

Any thoughts on this business model? Apparel focused.

Really low entry price points, so far at breakeven BUT very sensitive to movements as price point is very low.

This runs at breakeven but the downside is that apparel is complicated in terms of skus (cash inefficiencies).

I then plan to upsell them to another more expensive shirt to hopefully make it a bit more profitable on the front end.

Is this a good business model to expand on or not really? What say you?

Anubhav Narula September 25, 2025 at 06:32 AM

Good podcast to watch

https://www.youtube.com/watch?v=vpkCO6sIPdc

cc: @Shin Takeda

Anubhav Narula September 25, 2025 at 06:33 AM

https://www.youtube.com/watch?v=fOAChm40B_Q

one more

Alex Martino September 28, 2025 at 11:14 PM

Yeah I've seen both of these, they ran at breakeven when they started. I wonder what their supply chain timeline was like.