#wins-and-humblebrags

Thread

Jim Huffman May 02, 2024 at 05:03 AM

We did a redesign of our site with the main goal being to increase an AOV. We we're able to raise it to over $120 (from $70) with a couple key items:
1/ Pushing Bundles (over single purchases)
2/ Incentives at checkout (free shipping at $80, Free products at $200)

Why is AOV important?

Lots of reasons but mainly it will allow us to scale paid ads and have more room on our CPA:

Website: https://www.neatapparel.com/

Post about the new site: https://www.linkedin.com/posts/jimwhuffman_our-new-website-is-live-last-activity-7188884402406408193-ghZn?utm_source=share&utm_medium=member_desktop

What do you think?

Jim Huffman May 02, 2024 at 05:05 AM

Also, we use @Charles Tichenor IV framework for running ads and strongly recommend his approach.

(No he did not pay me to say this. But, I will take 💸 for other endorsements. jk.)

Will Mahon-Heap May 06, 2024 at 04:42 PM

Love this

Malte Wagenbach May 07, 2024 at 07:03 AM

Love it. U ship to germany 😄 I work in the business of sweat 😄 my company provides delishes sportsdrink to replenish athelets.

Jim Huffman May 08, 2024 at 04:54 AM

@Malte Wagenbach - we sure do! What's your site?

Will Mahon-Heap May 08, 2024 at 06:36 AM

https://www.le-melo.com/

I think this is his 🙂